That Giant Sucking Sound : Surge pricing on Uber

Some Giant sour suckers: Coming to a town near you.

Some Giant sour suckers: Coming to a town near you.

As we said before on the ‘sharing’ economy, careful what you wish for. Houston is allowing the likes of Uber and Lyft into it’s market but it will also liberalize it’s standard fares to allow surge prices.

To see what surge prices may look like, read the Marketwatch article titled “Uber car service twists sharing economy into ‘sucker’s economy’. It’s main piece is about riders at a San Francisco festival being charged anything from $290 to $470 to go a few miles.

The story originates in Scallywag which shows screen dump of such a trip where the driver took a 11 mile trip instead of a 4 mile trip and in the meanwhile, the fare came to $391.

Ouch.

 

 

 

Trajan